Selasa, Desember 19, 2017

HOQU’s Novel Approach for a Safe Affiliate Marketing

Developed under the performance marketing principle and according to the blockchain technology concept, HOQU is an online platform that is expected to turn partner marketing to a new level qualitatively. The clever design of smart contracts and blockchain technology enhances the possibility of this platform to incorporate into the automatic control of network over the purity of the participants’ actions with the support of an evaluating system on the reputation the participants earn within the platform. As the first decentralized platform for marketing in the world, HOQU allows partners and advertisers to directly work without mediators, ensuring fair deals on CPA model by using smart contracts. Within smart contracts, the terms and conditions for honest transactions between the partner and advertiser are plainly laid out, therefore the fraud possibility on both parties is excluded, and the payment is ensured under the contract.

Sure, the contract itself may not be able to conduct fraud audit physically. The fraud is omitted only because of a single ecosystem, which penalty is provided to any activity of fraud. It is considered unprofitable for any webmaster to involve in fraudulent activities, seeing that the possibility to work with majority of off-sites within the platform is only for parties with positive reputation and high level of identification or KYC. The protection from anti-fraud provided by HOQU works as follows. Every participant has their own reputation within the system, which consists of a decentralized accounting that will be automatically carried out. This reputation will be stored within the blockchain, directly tied to the defined entity. The advertisers will choose to work with affiliates according to filters that will prohibit cooperation by default with affiliates whose reputation is below the standard level. Every affiliate will have statuses for their account starting from Tier 1 to Tier 3, in which Tier 3 is a completely verified account, which has been authenticated completely with an address, a photo from passport, an uploaded bill of statement, and other important data, while Tier 1 is simply a registered participant.

Consequently, any fraud attempt, determined by one among a lot of methods developed within the platform, will decrease the user’s reputation. As the result of decreased user’s reputation, the user may lose the chance to work. Within the actual work, a person who possess a record of crimes has significantly lower opportunities to find decent jobs, and this probability may be reduced practically to zero if repeated conviction happen. This concept applies to advertisers found in webmasters deception. The sooner the fact is unveiled, the higher chance of this advertiser to lose their opportunities to work with affiliates as no affiliate want to work with advertisers with low reputation.


Reputation used in HOQU isn’t a mere scalar value. It’s a complicated structure combined from various indicators, including the webmaster’s experience. Due to blockchain technology, the system is able to track its history for the sake of full time cooperation. Additionally, red flags and warnings are possible if the leads of webmaster can be audited already, not just by the network and advertiser that work together with the webmaster, but also by other appellation center. This platform will also be equipped with modern tools for anti-fraud, including various solutions for ordinary leads. It will comes with semi-automatic and automatic modules for anti-fraud and the system of Marketcall. There is also a neutral appellate center in case of conflicting situation where the affiliate and advertiser allege each other or unable to reach consensus. Therefore, it can be concluded that HOQU provides a great solution to the major modern marketing issue by eliminating fraud under the principles of a decentralized and fair peering market.


TOKEN
Token : HQX
Total Emission : 888,888,000 HQX
Total amound to be sold : 65% of total token issuance or 577,777,200 HQX
  • 4% Private-Sale of the tokens sold or 23,111,088 HQX
  • 6% Pre-Sale of sold tokens or 34,666,632 HQX
  • 22% Main sale of the tokens sold or 137,777,640 HQX
    Accepted currencies: Ethereum (ETH), Bitcoin(BTC,Litcoin(LTC)
    Hard Cap : 32,790 ETH

PRE-SALE
Pre-Sale Dates : 13.11.2017 - 20.11.2017
Sale Volume of Pre-Sale: 57,777,720 HQX
Hard cap at pre-sale : 7,263 ETH
Pre-sale price : 1 ETH = 7,000 HQX (bonus included)
Minimum buying transaction : 0.1 ETH
maximum buying transaction : unlimited
Bonuses : The bonus is 40% of the price in the main sale
Main Sale
Main sale : 27.11.2017 - 26.02.2017
Sales Volume on Main Sale : 137,777,640 HQX
Hard cap on Main Sale: 25,527 ETH
Price on Main Sale: 1 HQX = 0.0002 ETH or 1 ETH = 5,000 HQX
Minimum Buying Transaction: 0.1 ETHMaximum Buying Transaction: Unlimited
Bonus system during the Main Sale period
SALE ROUND 2
Sale Round 2: Q2-Q3 2018
Sales Volume on Sale Round 2: 382,221,840 HQX
Hard cap on Sale Round 2: TBA
Price on Sale Round 2: TBA
Minimum Buying Transaction: 0.1 ETH
Maximum Buying Transaction: Unlimited
TOTAL DISTRIBUTION
ROADMAP
More Information see below :
To learn more about the project visit the official website


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